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Ten Tips for Developing a Meaningful Market Analysis |
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FOR PROFIT TIPS Raising Money The Tools Strategic Issues Sales & Marketing The Human Element Miscellaneous |
List of Resources
Hoover's Online (www.hoovers.com) delivers comprehensive company, industry, and market intelligence. Some
information is free and some you need to be a paid subscriber. U.S. Securities &
Exchange Commission (www.sec.gov) provides official
filing form public companies. Business and
General Press as well as Press Releases
All of these sources can
be found both online and in print. Some online versions may require subscriptions.
The Electric Library (www.elibrary.com) retrieve articles from magazines and
newspapers. NewsDirectory.com links
to the Web sites of more than 2,000 newspapers, business journals, magazines, and computer
publications. Demographic
Information
American Demographics
covers consumer trends for business people. It is available both online and in print. U.S. Census Bureau (www.census.gov)
Statistics on U.S. people, businesses and geography. Online Computer
Databases
Online
Grapevine
Groups.Google.com
allows you to
search usenet discussion groups. Research Firms
FIND/SVP: Provides fully
integrated research, advisory and business intelligence services in a broad range of
industries and disciplines. Forrester: A research
firm that analyzes the future of technology change and its impact on businesses,
consumers, and society. Gartner: A provider of
research and analysis on the computer hardware, software, communications and related
information technology industries. Intelliquest: Providing
survey software, information databases, and customized marketing research to the high
technology and computer industries. IDC: Provides data,
analysis and advisory services on information technology (IT) markets, trends, products,
vendors, and geographies. Jupiter Research:
Jupiter Research provides
industry-specific analysis, competitive insight and strategic advice to
exploit new technologies and business processes. Trade
Publications and Associations
For a listing of business
publications by industry check SRDS Business Publication Advertising Source. For a listing
of trade associations check Encyclopedia of Associations published by Gayles. Your local
business will have these books if they have a business reference area. |
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| Prepared by: Geri Stengel, president of Stengel Solutions, a business strategist. She can be reached at 212-362-3088 or E-mail Copyright © 2001 Stengel Solutions. All Rights Reserved. |
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Contact Geri Stengel
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